David Hagenbuch

  • Home
  • About
  • Book
  • Mindful Marketing
  • Contact
  • Home
  • About
  • Book
  • Mindful Marketing
  • Contact

About David​

Picture
Marketing Career
  • Professor of Marketing, Messiah University, 2000-present
  • Marketing Consultant, for-profit and nonprofit organizations, 2003-present
  • Partner, John-David Advertising, 1994-2000
  • Corporate Sales Analyst, Crawford Broadcasting, 1991-1994
​Education
  • D.B.A. with Marketing Concentration from Anderson University
  • M.B.A. with Marketing Concentration from Temple University
  • B.S. in Marketing from Messiah University
Picture
Writing
  • Author of Honorable Influence: A Christians' Guide to Faithful Marketing​​   __________________________________________________________
  • Articles published in Marketing News, Entrepreneur.com, Business Insider,  Quartz, CommPro.biz, Forbes.com         _______________________________________
  • Papers published in the Journal of Marketing Education, Services Marketing Quarterly, Christian Business Academy Review, Business & Society Review, Marketing Education Review   ______________________________________
  • Quoted in The Boston Globe,  U.S. News & World Report, The Christian Science Monitor, WalletHub, AOL.com, The New York Times    ______________________________________
  • Writer of Mindful Matters blog
​​
Picture
Picture
Picture
See how David might consult with
​or speak to your organization
Speaking
  • Frequent conference presenter on topics involving marketing and ethics
  • Guest on WITF Radio Smart Talk
  • Interviewed on FOX43 TV
  • Speaker at schools, churches, and other organizations
Consulting
  • Advisor to small businesses and large companies
  • Guide for nonprofits and government organizations
Picture
Mindful Marketing
  • Founder of www.MindfulMarketing.org, aimed at encouraging ethical marketing

  • Creator of the Mindful Matrix, used to evaluate marketing strategies and tactics
​
  • Writer of weekly Mindful Matters blog, examining current ethical issues in marketing
Picture
Picture
Picture
Picture
Special Recognition
  • Best Paper Award for "Should Advertising Shock," Christian Business Faculty Association Conference, 2014
  • Christian Business Faculty Association Teaching Award, 2013
  • Top Ten Best Practice Program for “Service-Learning in Global Marketing,” U.S. Summit & Initiative for Global Citizen Diplomacy, 2010
  • Harry R. Hitchcock Chair of Business & Management, 2007-2009

View David's Full Bio or Vitae
Proudly powered by Weebly